This session is targeted at developers and marketing managers. I going to assume a basic understanding of GTM and dive into the more advanced features in an interactive workshop. There is ALOT that can be done wrong when installing GTM, and these mistakes can be very expensive and difficult to fix! Thus this session is design to learn from all the mistakes, I made when installing GTM... so you can save time, and speed-up and standardise installations. As a pre-request: please read this GTM dev guide (http://bit.ly/gtmdevguide) prior to the workshop.